Bloomberg Businessweek Spotlights Joe Francis

The creator of the Girls Gone Wild entertainment brand is proud to be profiled in a new article by Bloomberg Businessweek.  A few notables also mentioned were Larry Flynt, Leslie Wexner of Victoria Secret, and Ian Read of Pfizer.   Joe Francis is credited for developing the successful GGW brand that has rocketed into a multi-million dollar franchise.  From a very young age Mr. Francis demonstrated a strong intuition for demand and his entrepreneurial spirt led him to vastly outperforming competitors.   “This wasn’t porn; it was something better. It was real girls. It was spontaneous. It was awesome,” says Francis. Joe continues to expand his interests and now has several traditional media projects in development.