Joe Francis Bids for AIDS Research

12 October 2012 9:12 AM, PDT

Virgin Media spotlights the creator of the Girls Gone Wild entertainment brand, Joe Francis, about how he played a part in a raising money for AIDS research.

“Katy Perry promised to have sex with whoever bought her signed guitar.

The ‘Teenage Dream’ hitmaker joked she would throw in some x-rated extras during bidding for the musical instrument at the American Foundation for AIDS Research (amfAR) ‘Inspiration Gala’ at Milk Studios in Los Angeles last night (11.10.12), and also pledged to take the winner for a night at gay bar The Abbey.

‘Girls Gone Wild’ creator Joe Francis launched the bidding at $10,000 but he was no match for New York Giants owner Steve Tisch, who won with a $32,000 pledge.

Katy quickly ran over to Steve, hugged him and joked: ”I’m going to have sex with you.”

You can read more about AMfar and the festivities here.